refers to Homer
as this in the Mr. Sparkle episode of The Simpsons
, which first aired April 27, 1997. In the episode, Bart finds a Japanese box
at the dump with a picture on it that looks like Homer. They find out that the box is for a dish detergent
called Mr. Sparkle
. After calling the product's manufacturing plant in "the sacred forests of Hokkaido
", Homer receives a marketing tape
for the product at the end of which it is revealed that the Mr. Sparkle logo (the face that looks like Homer) is an amalgam
of the logos for Matsumura Fishworks (a smiling fish) and Tamaribuchi Heavy Manufacturing Concern (a light bulb).
Homer: Hey! It was all a coincidence.
Bart: Yep. There's your answer, fishbulb.
Homer: Well, it was a nice ride while it lasted. Come on kids, let's go home.
Bart: We are home.
Homer: That was fast.