is also a great example of strangeness
being a great aid to memory
. I don't know anyone who still plays SimCity 2000
anymore, but those who did and knew this cheat
immediately recognize it, or can even recall it unaided.
For similar reasons I can still recall the Introduction to The Canterbury Tales in Middle English, which I had to memorize as a senior in high school, nearly 20 years ago, and to which I could only barely attach meaning.
The lesson here is perhaps for branding. To make a memorable name, it does not have to have meaning or even psuedomeaning (I submit "Accenture" as an example of the aforementioned). If people find it useful, bizarreness (bizarre signs in semiotic terms) can be an aid to recall.