What
Trent Reznor of
Nine Inch Nails whispers at the start of the
secret track Physical on the album
Broken. It is a reference to
Steve Gottleib of
TVT Records, and all the
bullshit Trent had to go through to get the two
secret tracks onto the
album.
Also of note is in the original of Physical, by Adam and the Ants, Adam Ant whispers "Eat your heart out, Do It. You can't do it, can ya?". Adam Ant was referring to Do-It Records, a label they were on.