Egoboo is short for ego boost. It was used by
Science Fiction fanzines for the rush you get when you
see your name in print.
Now, the Internet could be said to be an infinitely
complex system for commercial exploitation of egoboo,
on sites such as the following:
Are E2 and Slashdot egoboo sites? Mark
Frauenfelder in Wired Egoboo Article seems to think otherwise, or worse he might not have heard of E2 and Slashdot.
After
http://www.wired.com/wired/archive/8.07/
"Revenge of the Know-It-Alls - Inside the Web's free-advice revolution"
by Mark Frauenfelder