A kind of "health nut's fruit roll-up." They're processed fruit snacks that *gasp* actually contain fruit. Dried strips of fruit, pressed and rolled. Pretty tasty (and addictive). THey all have cartoonish pictures of the fruit on front, and little "stories" like, for "Chunky Cherry": "Recently, in the tip top branches of the Fruit Leather Tree, we came upon these fine flat cherries with chewy little chunks. We ate them, of course. And recommend you do the same at once". Their premise is that "Fruit Island" is a mystical place where these "creations" magically grow.