A supermarket chain with locations throughout much of Texas. Well known for halfways decent prices and a halfways decent selection, HEB gains more notoriety for the last name of its first inheritor, Mr. Howard E. Butt. I shit you not. Literally. Refer to: http://www.hebgrocery.com/export/H-E-B/publications/aboutheb/timeline.html if you think I'm blowing smoke.

In recent years, HEB has grown an epicurean cousin called Central Market.