ion to "get out
of" or to not participate
in something. Usually used in situtations
where an individual
would like a company
to stop doing something that the individual
never gave the company permission
to do in the first place.
Company PR representatives would say something like, "We give people the choice to opt-out of our severe beating about the head and neck service, so there is nothing wrong with providing this service to those who do not ask us not to provide it."
See DoubleClick and DoubleClick Master Database.