Fashion menswear label born in San Francisco "Since 1949". IMHO, kind of preppy and boaty, somewhere between Polo Ralph Lauren and Hilfiger, but not yet appropriated by rap kiddies. Recently the label has been purchased by Swedish interests, and have diversified into eyeglasses, footwear, and homewares. Expensive, but not Vuitton-level expensive. Recent catalogues have been moody and more about positioning the brand than displaying the goods. Good quality of clothing, uncompromising in construction. I feel a virtual two day growth when wearing Gant.