All materials either reflect or absorb light at distinct wavelengths or colors. Any absorbed light turns into energy and this energy is then emitted back out of the object, usually as infrared because the radiation is produced by chaotic motion. However, some materials produce some of the radiation less randomly and therefore some of the wavelengths of the light they emit are higher and therefore might be visible. When light of one wavelength is absorbed and its energy is then emitted at a lower but still visible wavelength, the material doing the absorbing and emitting has the property of fluorescence.

A black light that shines its invisible high-energy light on something fluorescent gives that thing the energy it needs to emit visible light.