British online travel agent
, which was recently floated
to much excitement
in the financial markets
opened very high, then the price tumbled
, as sensible
people realised this company had no chance
of recouping its costs: everyone in the UK
would have to buy three holidays
a year, or something, before they would make a profit.
Hopefully from now on, investors will require a decent business plan as well as ".com" in the company's name.