A great but unfortunately unreal product, which was featured in commercials on Late Night with David Letterman. As the name implies, this was a snack food consisting of cooked bread on a popsicle type stick. Larry 'Bud' Melman was its corporate spokesman featuring such terrific lines as "The biggest innovation to occur since In A Gadda Da Vida hit the charts just 14 short years ago". Somebody should market this for real. Imagine the potential, Wheat, Pumpernickel, Sourdough, Garlic. Yum!!!!