Borat appears on the Ali G Show as a badly dressed, mustachioed television reporter from Kazakhstan. He is hilariously clueless about the unstated customs and social traditions of Britain, a country which he reports on.

Such as when he interviewed Rev. Iain Paisley at an Orange Order march in Northern Ireland:

B: So, are you Irish ?
I: No ! I am British !
B: So, you are here on holiday ?

Borat, like Ali G, is a character invented and played by Sacha Baron Cohen.

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