The main purpose of the Campus Ministry, USA, confrontational evangelism involves insulting a sinner in order to get them to think about God and such. Confrontational evangelists do not hesitate to use words such as faggot, whore, sperm-eater, and the like to describe those they preach to.

While some get upset, most find it entertaining to mock the preacher as they harangue passers-by. Many a student has skipped afternoon classes in favor of Jed-baiting.

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