One of the faster-growing recent indie labels, founded by L.A. club fan Brian Perera in '92. First releases included Motorhead and Kraftwerk. Soon home to Goths such as Christian Death and Nico.

Its Hypnotic imprint stays reasonably on top of the techno and dance scene, scoring big with the Chemistry Set and Into the Mix line. Purple Pyramid handles prog and classic lines, and Deadline handles glam/metal. Artists include System 7, Transmutator and 808 State.

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