like a fox
is an expression
meaning something that seems crazy but is in fact deviously clever
It was a lot more popular in the 1950s than it is today - you'll most often find the expression these days in tired business analysis articles about companies whose latest business strategy seems untenable but has some generally overlooked benefit. Yawn. Waste of a wonderful expression. Therefore, I wholeheartedly endorse young renster's attempt above to subvert it in to some sort of surreal catchphrase. Better that than death by overuse in the financial post, god knows.