Kellogg's brand sweet puffed rice cereal from the 60s. Had a very wierd funny silly disturbing commercial wherein a few Hawaiian extras dump rice and sugar cane into a volcano. Said volcano erupts, ejecting sweet crispy rice cereal everywhere. Hawaiian chief and white boy sit down to eat their delicious feast. Yummy Yummy! Digga Digga Bowlful!! You catchem...big big flavor, oceans of energy!! Apparently, in the 60s at least, Hawaiians were acceptable ethnic targets. How about a nice Hawaiian Punch?