A frantic race from point A to B and back again, the Gumball Rally was first held in the United States in the 1960s. Hollywood later cashed in with such movies as The Gumball Rally (1976) and the Cannonball Run series. Racers may use any type of vehicle they wish, and predictably there is a heavy bias toward exotic sports cars. The route of the recent Gumball 3000 took participants from the U.K. to Russia and back in six days.