because the trend these days is toward huge mega-corporations, and the fact that sony has good name brand recognition i think we will all end up having sony envelope us in the near future.
think about how much of your life is already done with a sony.
you get the general idea. this trend toward the eventual sony-rules-the-world scenario can only be a bad ending. what else is a company going to do when they control every piece of electronics you interface with on a day-to-day basis? wasn't this what george orwell wrote about in 1984?
on the other hand, you might end up with a very comical lifestyle:
"honey, i am going to drive the sony over to the sony with sony for a little sony. i'll be back around 10, so make sure my sony is ready to be sonied. thanks sony! err, honey!"