Ulead was founded in 1989 to create innovative multimedia software solutions for world markets. "Strength Through Friendship," the motto of Ulead's founders, is reflected in its Chinese name. Ulead today continues to strive to empower consumers and businesses to quickly and easily create rich digital media content to share on the Internet. Headquartered in Taipei, Taiwan, Ulead has over 300 employees and maintains branch offices in the United States, Europe, Japan and China. In March 1999, Ulead became the first publicly traded software company in Taiwan (OTC ticker code 5378).