at Stanford University
. He has done several studies on how and why
people can be persuaded to do evil
things to each other. His most famous
experiment is the Stanford Prison Experiment
, in which participants were randomly selected to act as guard
s or prisoner
s, then observed by researchers to see what would happen. The experiment fell apart after only 6 days as the situation degenerated into something like ....well.... like a real prison
Zimbardo has also left abandoned cars in various urban locations, then watched from behind a blind to see who would come to dismantle them, and how soon (New York City: 30 minutes. Palo Alto: nothing after a week).
Zimbardo's research has produced over 200 articles, which have covered prisons, shyness, persuasion, dissociation, and hypnosis. His home page is at http://www.zimbardo.com.