The mascot of the Lard Lad Doughnut Company on The Simpsons
. A parody of Bob's Big Boy
, Lard Lad is a portly kid holding up a massive doughnut with his hand, upon which "Lard Lad Doughnuts" is written in big letters.
Lard Lad is usually just scenery with the exception of the Treehouse of Horror VI episode, in which Homer Simpson stole the Lard Lad's doughnut and the chubby character came to life and tracked Homer down to take his doughnut back. When Lard Lad comes to Homer, he tells him that Ned Flanders stole the doughnut, resulting in Lard Lad trying to kill the religious neighbor.