Camel Wides are a product of the R.J. Reynolds Tobacco Company,
the second largest tobacco company in the United States, and the
makers of the Camel, Doral, Salem, and Winston families of
cigarette brands, to name a few. Camel Wides are essentially
standard Camel filtered cigarettes in a wider circumference format,
though some have said they find Camel Wides to be "smoother" than
regular Camels.
It may also be worthy to note that an RJR memo concerning the design
and manufacture of a "wider-circumference nonmenthol cigarette targeted
at young adult male smokers" dated 1987 (shortly before Camel Wides
became available for sale), is one of several seemingly incriminating
memos used against R.J. Reynolds in recent litigation. The aim of
these particular suits and their related investigations was to show
that R.J. Reynolds had directly targeted minors with its advertising
campaigns. This belief was sparked largely by RJR's use of a cartoon
mascot named "Joe Camel", who was perhaps the biggest scapegoat of
the entire tobacco litigation maelstrom.