Rice-A-Roni® began as a well liked Armenian recipe for Vince DeDomenico and family. it was fried rice and pasta which was then simmered in broth with spices.

Rice-A-Roni was launched commercially In 1958, when Vince decided that he could make a dry version for sale in markets. the name comes from the half rice, half pasta ingredients. Chicken was Vince's first flavor and it was distributed only in the northwest United States. The slogan "The San Francisco Treat!" was an original artifact of the first advertisements.

Rice-A-Roni was instantly popular and over the years, it spread across the United States and included several more flavors. Spanish Rice-A-Roni is the only vegetarian product in the line.