social engineering = S = sock puppet

social science number n. //

[IBM] A statistic that is content-free, or nearly so. A measure derived via methods of questionable validity from data of a dubious and vague nature. Predictively, having a social science number in hand is seldom much better than nothing, and can be considerably worse. As a rule, management loves them. See also numbers, math-out, pretty pictures.

--The Jargon File version 4.3.1, ed. ESR, autonoded by rescdsk.