Beaming down happily from the poster issued by the Lard Information Council, is a 1950's American Nuclear Family (minus the dog). A wholesome, vibrant, healthy glow surrounds them as they walk arm in arm on the beach. Gee, we should all eat more processed animal fat so we can be just like them, don't you think? I would like to see the Lard Information Council put out additional posters touting other uses for lard...