swirls...


Many companies try to come up with a snazzy logo for their products, but when they run out of creativity, many revert to using yet another swirly thing as their logo:
  • lightwave: http://www.newtek.com/products/lightwave/index.html
  • dreamcast: http://www.sega.com/pc/segastore/SegaProduct.jhtml?CATID=37&PRODID=53
  • crusoe: http://www.transmeta.com/
  • cinnabon: http://www.cinnabon.com/
  • debian: http://www.debian.org/
  • sybase: http://www.sybase.com/
  • spamcop: http://spamcop.net/
  • more spirals: http://www.splorp.com/critique/

How long until the trademark lawsuits start?

...before pine

Lucent. www.lucent.com
And I don't know about corporate logos, but the icons for Optika's Acorde Imaging System and TrackIt! both have swirls. Along with my shortcut to Lucent Centervu (a phone system management app) and my desktop looks like a trio of toilet bowls.

There was a Dilbert comic (years ago) where Dogbert had to come up with a logo for a huge corporation. All the cronies lined the conference room table in great anticipation while Dogbert did the thinking for this monumental, key decision.

He set his coffee mug on a piece of paper and picked it up, leaving a coffee stain swirl-thing that looked a helluva lot like the Lucent logo. This was the new logo, insignia of a monolith, and all the suits rejoiced.

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