marketing ploy

(thing) by Nordicfrost (2.7 y) (print) ? I like it! Wed Dec 05 2001 at 9:38:40

A marketing ploy is any plan aimed at increasing sales or popularity of a product. Such plans covers everything from the ingenious non-advertisment plan of the film A.I. to Microsoft's long-range sales strategy and Pepsi's "Generation Next" slogans. One of the more successful plans is Coca-Cola's Santa Claus. The origonal St. Nicholas wore a green suit and wasn't very fat (since he was supposed to enter a house through non-door openings). A hard-hitting advertisment campaign from the Coca-Cola company changed that image, and now the ideal Santa in the western world is created by a multi-national company.

printable version
chaos

Microsoft	The Land of Pleasant Living	Porn Lorem Ipsum	Hell.com
Cycle Sluts from Hell	Uptime Energy and Diet* POW der!	Netscape Fishcam	packaging
Santa Claus	White Day	486sx	Hi-C
George Washington's 1791 State of the Union Address	George Washington's 1796 State of the Union Address	Two-party system	UL
50/50 raffle	25 cent plastic toy vending machines	Plastic Packaging Resins	Sega Mini Video Games
Radial engine	Air to Air combat	Technophile's Thumb	Club Nokia

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