Clearly Canadian

Clearly Canadian recently released a product line called "O2." A product which is clearly an advertising scam. Let us take a look at the information on the package and consider for a moment...

• The bold writing, SUPER-OXYGENATED
• Diagrams of the oxygen and water molecules
• A diagram labelled Oxygen ConsumptionWith a curved graph showing Volume oxygen, vs. minutes. The graph has parts of the curve labelled "Oxygen Deficit" and "Oxygen Debt."
• Text about the product:

     This product has been scientifically formulated as a superior refreshment product for athletes. Clearly Canadian Super-Oxygenated Water is enhanced with up to 5x the normal concentration of Oxygen naturally found in water. This innovative bottle is designed with a co-polymer barrier material to prolong the retention of oxygen levels in this container.

I think it should be fairly obvious to anyone that this is simply a ploy to try to conn people into buying this drink. Some parts of the scam, such as calling a plastic bottle an "innovative co-polymer barrier material designed to prolong the retention of oxygen" are so funny that I can hardly believe they'd dare release such a product.

There is more tomfoolery going on with the product, however, you really should be able to figure it out for yourself simply by reading the label. Not only that, but... for the $2.00 a bottle, the drink doesn't even taste that good!