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Clara Peller

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(person) by Habakkuk (2.8 wk) (print)   ?   (I like it!) 1 C! Tue Jan 08 2002 at 21:23:30

Former cosmetologist turned commercial actress, Clara Peller became a national sensation in 1984, when she was featured in a campaign for the Wendy's restaraunt chain.

Accompanied by two other elderly women, Peller became famous uttering three words in a loud voice: Where's the beef?. Peller was in her 80's at the time of the commercial and so deaf that a member of the crew had to sit out of camera shot and pull her skirt to cue her to say her line.

Peller starred in a number of ads for Wendy's, earning $500,000 dollars. She was dropped by the company by the end of the year for appearing in a Prego Spaghetti Sauce commercial, claiming to have found the beef.

Peller appeared in two movies of dubious value, Moving Violations and The Stuff. She died in 1987.


Some data acquired from www.usatoday.com/money/index/ad249.htm

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Clara Peeters Dave Thomas The Stuff Where's the beef?
The Day of the Locust Celluloid Heroes camera Campbell's soup
Cue deaf crew Sensation
chain Wendy's Love me for calling you stupid: a thought for activists
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